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Marketinglawyers.org::attorney seo and websites

Importance of Law Firm Videos

March 8, 2010

Law firm website videos are becoming imperative to the success of an online marketing campaign. YouTube surpassed Yahoo in total number of monthly search in 08 and has received much of the focus when a firm makes an investment in a video. There are more advantages when you have Lawyers.com produce your video. The below numbers represent the improved performance on Lawyers.com.

  • Consumers view profile pages with video 173% more than those without
  • Click through to a firm’s website increases 145% when they have video on their profile page
  • Consumers e-mail lawyers with video on their profile pages 134% more than those without video
  • Profile views with video generate on average 194% more impression than those without

Almost every attorney relies on referrals for business. How’s can that be? Ask yourself  this: Do you ask for more than one referral for an important service? We all do; therefore, how do you compare to your competitors who are being referred to the same clients? You will have a video at some point. Would you prefer that decision being one to get your firm ahead or just keep up?

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